Sponsorship Opportunities

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Extend Reach and Reinforce Frequency

CapRadio sponsorship not only amplifies your marketing message but also showcases your commitment to supporting local independent journalism and culture. This association resonates deeply with loyal CapRadio and NPR listeners.

Our engaged audiences, active across various platforms, recognize and value your support. Their endorsement triggers powerful word-of-mouth recommendations within their networks, boosting your brand’s reach and credibility.

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Our strategically crafted sponsorship messages are voiced by familiar CapRadio talent to convey your marketing goals while fostering credibility and affinity.

Hear Sample On-air Messaging

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Digital display ads placed across our website and app showcase your marketing message in a brand-safe, trustworthy environment free from competitors and misinformation.

Download Our Media Kit
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Gain prominence at the start of a stream with :15 second audio pre-roll and an optional banner ad on the media player.

Hear Sample Streaming Messaging

Listen Live

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E-Newsletter Ads

Our e-newsletter open rates exceed the industry average by more than double. Placing your display ads alongside our top stories gets your brand in front of thousands of highly engaged readers.

Explore Our Newsletters

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Generate brand awareness and network opportunities while showing your support for community events, educational forums and more.

Explore Our Events

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Seize the moment and engage with on-the-go listeners seeking on-demand content. Marketing messages placed at the beginning, middle and end of episodes drive reach, awareness and impact. 

Hear Our Original Podcasts

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Small Business Solutions

Discover Community Accounts, our suite of streamlined solutions for small local businesses and nonprofits, serving their communities in unique ways.

Learn About Community Accounts

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CapRadio Network

Extend your marketing messages across a network of over 1.5 million listeners from 50+ NPR Member stations.

Learn More

Sponsors Get Marketing Results

take action in response to a public radio sponsorship message
hold a more positive opinion of a company that supports public radio
prefer to purchase products and services from public radio sponsors

Source: Kantar / Lightspeed Research, NPR State of Sponsorship Survey, Jun 2023

When we first started underwriting with CapRadio, I could not believe the response — the texts, the phone calls, clients coming in saying “I heard you on CapRadio.” If CapRadio was a piece of jewelry, it would be a true one-of-a-kind.

Discover the Marketing Impact of CapRadio

CapRadio is a trusted and valued media source for a hard-to-reach audience — one that is influential, engaged, cultural and community-minded.

Connect with us to grow your brand reach through:

  • On-air messaging
  • Audio streaming pre-roll
  • Website and app banner ads
  • Podcasts
  • Newsletters
  • Events and more
BE Heard and Seen

Reach Your Target Audience

Reaching your target audience is essential to success. The comprehensive CapRadio media kit shows how a multiplatform strategy amplifies reach and reinforces your messaging frequency across radio, streaming, events, newsletters, podcasts, banner ads and more.

CapRadio Media Kit cover